Profit Margin Formula:
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Profit margin is a financial metric that shows what percentage of sales has turned into profit. It's particularly important when calculating margins on discounted items to ensure profitability.
The calculator uses the profit margin formula:
Where:
Explanation: The formula calculates what percentage of the discounted price is profit after accounting for the item's cost.
Details: Calculating profit margin on discounted items helps businesses determine if sales promotions are profitable and set appropriate discount levels that maintain healthy margins.
Tips: Enter the discounted price and cost in USD. Both values must be positive numbers, and the discounted price should be higher than the cost for a valid calculation.
Q1: What's a good profit margin?
A: This varies by industry, but generally 10-20% is considered good, while 5% is low. Service businesses often have higher margins than retailers.
Q2: How is this different from markup?
A: Markup is calculated as (Price - Cost)/Cost, while margin is (Price - Cost)/Price. Margin shows profit as a percentage of revenue.
Q3: Should I use discounted or original price?
A: For this calculator, use the discounted price to see your actual margin after the discount is applied.
Q4: What if my cost is higher than discounted price?
A: This would show a negative margin, meaning you're losing money on each sale at that discount level.
Q5: How can I improve my profit margins?
A: Consider reducing costs, adjusting discount levels, or increasing perceived value to maintain prices while offering smaller discounts.